Search Engine Optimisation, or SEO, isn’t all about coding or statistics. Dejan SEO offers a creative and all-inclusive service that looks at each company individually to achieve the best positions in major search engines such as Google.com.
“Every client for us is a custom solution because we approach each company as a new case,” says Dejan SEO General Manager Simon Phillips. “We like to look at things creatively and use a unique targeting methodology, backed with in-house tools and software, to get the best results for our clients.
“This is what sets us apart from other SEO companies. Many of them have a one size fits all approach to search engine optimisation and don’t look at what would work for their client. We look at content, link building, technical aspects, social media, and many other factors when tailoring a campaign.”
SEO is a part of the internet marketing mix with the objective to increase the position of a website in the organic search results. Sites which appear higher in the search engine results are more frequently visited and as a result have a higher amount of traffic.
Dejan SEO was founded in 2001 in Brisbane and now has offices in Sydney and Melbourne. Simon said the Sydney office opened late last year due to an increased client base in the city.
“It was important for us to open an office in Sydney so we could be closer to clients here and communicate properly with them. The SEO environment is constantly changing and people don’t always understand what we do, so face-to-face communication is very important to us.
“We are really enjoying being in Sydney and having our office at ATP. Being around like minded businesses is important to us. Here at the Park we are surrounded